{"id":2930,"date":"2013-07-17T10:00:35","date_gmt":"2013-07-17T14:00:35","guid":{"rendered":"http:\/\/blog.nccomputertech.com\/?p=2930"},"modified":"2013-07-17T10:00:35","modified_gmt":"2013-07-17T14:00:35","slug":"chromebooks-take-20-25-of-sub-300-laptop-market-in-us","status":"publish","type":"post","link":"https:\/\/nccomputertech.com\/techtalk\/2013\/07\/17\/chromebooks-take-20-25-of-sub-300-laptop-market-in-us\/","title":{"rendered":"Chromebooks take 20-25% of sub-$300 laptop market in US"},"content":{"rendered":"<p>The excitement surrounding netbooks is long gone, with every major manufacturer walking away from the market in favour of higher-margin products and people opting for tablets or more powerful ultra-slim laptops instead. But there\u2019s still room for laptops in the low budget marketplace, and one unlikely player is slowly but surely gaining traction: the Linux-based, cloud-centric Google Chromebook.<br \/>\nAccording to data from NPD, the devices have snagged 20 percent to 25 percent of the sub-$300 market in the US. Although that\u2019s not a whole lot in the grand scheme of things, it\u2019s at the very least noteworthy given that they are now the fastest-growing segment of the PC industry based on price.<\/p>\n<p style=\"text-align:center;\"><a href=\"http:\/\/www.techspot.com\/news\/53218-chromebooks-take-20-25-of-sub-300-laptop-market-in-us.html\"><img data-recalc-dims=\"1\" decoding=\"async\" alt=\"\" src=\"https:\/\/i0.wp.com\/nccomputertech.com\/techtalk\/wp-content\/uploads\/2013\/07\/2013-07-12_12-45-43.jpg\" \/><\/a><\/p>\n<p>Introduced in 2011, Chromebooks represented a major paradigm shift that ditched traditional desktop applications for web-based services. But their initial $350 &#8211; $430 price range made them a hard sell against Windows machines. Although Microsoft is still far from losing the throne, Google has been winning over customers by iterating with better hardware, lower prices, and expanded retail availability. NPD also notes that Chromebooks allow much more off-line activity now through a series of updates to Chrome OS.<br \/>\nAcer, Asus, HP, Lenovo, and Samsung are all selling Chromebooks through nearly 7,000 retail outlets including Best Buy, Fry&#8217;s, Office Depot, OfficeMax, Walmart, Amazon and Tiger Direct.<br \/>\nGoogle even began selling its own branded model earlier this year, though with a starting price of $1,300, the Chromebook Pixel is more of an experiment than anything else. The device features a 12.85 inch 2560\u00d71700 touch screen, Core i5 CPU, a 32GB or 64GB SSD and 1TB of storage on Google Drive for three years.<br \/>\nvia <a href=\"http:\/\/www.techspot.com\/news\/53218-chromebooks-take-20-25-of-sub-300-laptop-market-in-us.html\" target=\"_blank\">Chromebooks take 20-25% of sub-$300 laptop market in US &#8211; TechSpot<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The excitement surrounding netbooks is long gone, with every major manufacturer walking away from the market in favour of higher-margin [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"jetpack_post_was_ever_published":false},"categories":[3,10],"tags":[155,193,424,602,739],"class_list":["post-2930","post","type-post","status-publish","format-standard","hentry","category-hardware","category-technology","tag-budget-computer","tag-chromebook","tag-google","tag-laptop","tag-netbooks"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/papNkV-Lg","jetpack-related-posts":[{"id":3149,"url":"https:\/\/nccomputertech.com\/techtalk\/2013\/08\/09\/acer-expect-more-android-and-chromebooks-less-windows\/","url_meta":{"origin":2930,"position":0},"title":"Acer: Expect more Android and Chromebooks, less Windows","author":"NCCT","date":"August 9, 2013","format":false,"excerpt":"Acer has shied away from venting its frustrations with Windows 8. The company is taking things a step further by vowing to sell more Android devices and Chromebooks. \u201cWe are trying to grow our non-Windows business as soon as possible,\u201d Acer president Jim Wong said in a Thursday conference call,\u2026","rel":"","context":"In &quot;Hardware&quot;","block_context":{"text":"Hardware","link":"https:\/\/nccomputertech.com\/techtalk\/category\/hardware\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":5950,"url":"https:\/\/nccomputertech.com\/techtalk\/2014\/07\/11\/windows-upgrades-chromebooks-slow-pc-market-bleeding-in-q2\/","url_meta":{"origin":2930,"position":1},"title":"Windows upgrades, Chromebooks slow PC market bleeding in Q2","author":"NCCT","date":"July 11, 2014","format":false,"excerpt":"Upgrades from Windows XP PCs to newer computers during the second quarter perked up the PC market, which inched closer to positive quarterly shipment growth. PC shipments worldwide totaled 74.4 million in the second quarter, declining 1.7 percent compared to the same quarter a year ago, research firm IDC said\u2026","rel":"","context":"In &quot;Hardware&quot;","block_context":{"text":"Hardware","link":"https:\/\/nccomputertech.com\/techtalk\/category\/hardware\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":3187,"url":"https:\/\/nccomputertech.com\/techtalk\/2013\/08\/13\/acer-will-have-a-tough-time-using-chrome-os-and-android-to-offset-sliding-pc-sales\/","url_meta":{"origin":2930,"position":2},"title":"Acer will have a tough time using Chrome OS and Android to offset sliding PC sales","author":"NCCT","date":"August 13, 2013","format":false,"excerpt":"In response to a surprise second quarter loss of NT$343 million (US$11.4 million), Acer CEO JT Wang said in a conference call with investors on Thursday that the company is going to increase its range of Android and Chrome OS products, while offering fewer Windows-powered products. The loss was caused\u2026","rel":"","context":"In &quot;Hardware&quot;","block_context":{"text":"Hardware","link":"https:\/\/nccomputertech.com\/techtalk\/category\/hardware\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/nccomputertech.com\/techtalk\/wp-content\/uploads\/2013\/08\/acer-w3-640x476.jpg?resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/nccomputertech.com\/techtalk\/wp-content\/uploads\/2013\/08\/acer-w3-640x476.jpg?resize=350%2C200 1x, https:\/\/i0.wp.com\/nccomputertech.com\/techtalk\/wp-content\/uploads\/2013\/08\/acer-w3-640x476.jpg?resize=525%2C300 1.5x"},"classes":[]},{"id":7807,"url":"https:\/\/nccomputertech.com\/techtalk\/2015\/03\/18\/this-week-in-computer-hardware-306-gold-laptops-and-4gb-what\/","url_meta":{"origin":2930,"position":3},"title":"This Week in Computer Hardware 306: Gold Laptops and 4GB What!?","author":"NCCT","date":"March 18, 2015","format":false,"excerpt":"Hosts: Patrick Norton and Ryan Shrout A new MacBook, Apple Watch, AppleTV price cut, a $999 Chromebook, Samsung Galaxy Note 4 review, AMD to release FreeSync ready driver on March 19, Intel 750 Series SSD spotted at PAX East, 4GB GTX 960 cards, a HUGE giveaway at pcper.com and more...","rel":"","context":"In &quot;Hardware&quot;","block_context":{"text":"Hardware","link":"https:\/\/nccomputertech.com\/techtalk\/category\/hardware\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":9005,"url":"https:\/\/nccomputertech.com\/techtalk\/2016\/08\/25\/this-week-in-computer-hardware-378-the-best-power-supply-ever\/","url_meta":{"origin":2930,"position":4},"title":"THIS WEEK IN COMPUTER HARDWARE 378: THE BEST POWER SUPPLY EVER!","author":"NCCT","date":"August 25, 2016","format":false,"excerpt":"https:\/\/youtu.be\/8y9LDkYI6gM Seasonic's PRIME 750W Titanium Power Supply is extremely competent, AMD shows Zen CPU Architecture, Chromebooks outsell Macs for the first time, a multi-GPU memory management animation, AMD's big Q2 2016, ASUS 3D printed parts, MIT MegaMIMO for solving network congestion, T-Mobile's new data plan, the MasterLiquid Maker 92 AIO\u2026","rel":"","context":"In &quot;Hardware&quot;","block_context":{"text":"Hardware","link":"https:\/\/nccomputertech.com\/techtalk\/category\/hardware\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/img.youtube.com\/vi\/8y9LDkYI6gM\/0.jpg?resize=350%2C200","width":350,"height":200},"classes":[]},{"id":6557,"url":"https:\/\/nccomputertech.com\/techtalk\/2014\/10\/10\/meet-linux-kernel-3-17s-best-new-features-xbox-one-controller-support-laptop-free-fall-protection-and-more\/","url_meta":{"origin":2930,"position":5},"title":"Meet Linux kernel 3.17&#8217;s best new features: Xbox One controller support, laptop &#8216;free fall&#8217; protection, and more","author":"NCCT","date":"October 10, 2014","format":false,"excerpt":"Linux kernel 3.17\u2014part of the series codenamed \u201cShuffling Zombie Juror\u201d (yes, really!)\u2014is now out. This means great new features are coming to a Linux distribution near you, though the 3.17 kernel's changes mostly consist of new and improved hardware support. New versions of the Linux kernel will eventually make their\u2026","rel":"","context":"In &quot;Linux&quot;","block_context":{"text":"Linux","link":"https:\/\/nccomputertech.com\/techtalk\/category\/linux\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]}],"_links":{"self":[{"href":"https:\/\/nccomputertech.com\/techtalk\/wp-json\/wp\/v2\/posts\/2930","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/nccomputertech.com\/techtalk\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/nccomputertech.com\/techtalk\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/nccomputertech.com\/techtalk\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/nccomputertech.com\/techtalk\/wp-json\/wp\/v2\/comments?post=2930"}],"version-history":[{"count":0,"href":"https:\/\/nccomputertech.com\/techtalk\/wp-json\/wp\/v2\/posts\/2930\/revisions"}],"wp:attachment":[{"href":"https:\/\/nccomputertech.com\/techtalk\/wp-json\/wp\/v2\/media?parent=2930"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/nccomputertech.com\/techtalk\/wp-json\/wp\/v2\/categories?post=2930"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/nccomputertech.com\/techtalk\/wp-json\/wp\/v2\/tags?post=2930"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}