{"id":2844,"date":"2013-07-09T12:49:59","date_gmt":"2013-07-09T16:49:59","guid":{"rendered":"http:\/\/blog.nccomputertech.com\/?p=2844"},"modified":"2013-07-09T12:49:59","modified_gmt":"2013-07-09T16:49:59","slug":"why-windows-rt-is-crucial-for-microsoft-despite-sagging-sales","status":"publish","type":"post","link":"https:\/\/nccomputertech.com\/techtalk\/2013\/07\/09\/why-windows-rt-is-crucial-for-microsoft-despite-sagging-sales\/","title":{"rendered":"Why Windows RT is crucial for Microsoft despite sagging sales"},"content":{"rendered":"

Don\u2019t shed a tear for Windows RT, the neutered operating system cursed to be the red-headed stepchild of the Windows family (to Windows Phone\u2019s great relief). While the OS\u2019s rocky birth has since led to an even rockier childhood, its very existence is a clever ploy for the future by Microsoft\u2014even though you can\u2019t give Windows RT tablets away today.
\nBody blow after body blow
\nIt\u2019s all too easy to feel bad for Windows RT. Designed specifically for use with mobile-focused ARM processors rather than with the x86-based chips that traditional computers use, Windows RT devices can run only apps designed for the touch-friendly modern UI. Classic desktop programs simply won\u2019t work on Windows RT.
\nBut beyond those technical restrictions, the OS has suffered from an astounding level of neglect. The Windows Store\u2014the very lifeblood of Windows RT and the entire modern UI\u2014still fails to impress. With few stellar apps to attract users and no ability to run desktop software, Windows RT hasn\u2019t been a hit with consumers. IDC estimates that just 200,000 Windows RT devices shipped in the first quarter, and most of those were Microsoft\u2019s own Surface RT tablet.<\/p>\n

\"\"<\/a><\/p>\n

A tablet with the Windows Store open, sitting on a big, empty expanse\u2014now there’s an appropriate visual metaphor.
\nUnable to sell Windows RT slates, many manufacturers have stopped making them altogether. Software developers aren\u2019t exactly lining up to support the modern UI, either. Big-name game studios have turned up their noses at the Windows Store\u2019s walled garden. Apple recently dismissed the idea of porting iTunes to Windows 8\/RT. The OS was shunned at CES, Computex, and Microsoft\u2019s own Build 2013 keynote.
\nThe hits just keep coming for Windows RT. But here\u2019s the thing: Even though ARM-powered tablets have flopped on the market thus far, they\u2019ve already had a huge impact on Windows tablets overall, and their role can only increase going forward.
\nFull story: Why Windows RT is crucial for Microsoft despite sagging sales | PCWorld<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"

Don\u2019t shed a tear for Windows RT, the neutered operating system cursed to be the red-headed stepchild of the Windows […]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[5,10,11],"tags":[63,680,1232],"class_list":["post-2844","post","type-post","status-publish","format-standard","hentry","category-microsoft","category-technology","category-windows","tag-analysis","tag-microsoft-2","tag-windows-rt"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/papNkV-JS","jetpack-related-posts":[{"id":9902,"url":"https:\/\/nccomputertech.com\/techtalk\/2025\/02\/11\/tpm-2-0-is-not-required-for-windows-11\/","url_meta":{"origin":2844,"position":0},"title":"TPM 2.0 Is Not Required for Windows 11","author":"NCCT","date":"February 11, 2025","format":false,"excerpt":"https:\/\/youtu.be\/yjjCbOOpREg On Security Now, Steve Gibson talks about Microsofrt dropping the TPM 2.0 requirement from Windows 11.","rel":"","context":"In "Microsoft"","block_context":{"text":"Microsoft","link":"https:\/\/nccomputertech.com\/techtalk\/category\/microsoft\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/img.youtube.com\/vi\/yjjCbOOpREg\/0.jpg?resize=350%2C200","width":350,"height":200},"classes":[]},{"id":9932,"url":"https:\/\/nccomputertech.com\/techtalk\/2025\/05\/16\/microsoft-makes-70-billion-cuts-3-of-workforce\/","url_meta":{"origin":2844,"position":1},"title":"Microsoft Makes $70 Billion, Cuts 3% of Workforce","author":"NCCT","date":"May 16, 2025","format":false,"excerpt":"https:\/\/youtu.be\/L0nyc9O5qYY On Windows Weekly, Paul Thurrott and Richard Campbell try to comprehend the sweeping employee layoffs happening at Microsoft in the wake of $70 billion in revenue. The company wants to increase its \"agility by reducing layers.\" Is this the return of Dark Satya?","rel":"","context":"In "Microsoft"","block_context":{"text":"Microsoft","link":"https:\/\/nccomputertech.com\/techtalk\/category\/microsoft\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/img.youtube.com\/vi\/L0nyc9O5qYY\/0.jpg?resize=350%2C200","width":350,"height":200},"classes":[]},{"id":9405,"url":"https:\/\/nccomputertech.com\/techtalk\/2018\/10\/07\/odorless-and-weightless-hackers-this-week-in-tech-687\/","url_meta":{"origin":2844,"position":2},"title":"Odorless and Weightless Hackers – This Week in Tech 687","author":"NCCT","date":"October 7, 2018","format":false,"excerpt":"https:\/\/youtu.be\/lb4rnqfNdas Chinese Spy Chips, Microsoft Highs and Lows, Pixel 3 Event Predictions, and More! Bloomberg reports that China used tiny chips to spy on Apple, Amazon, and the US government. Apple and Amazon deny it. How do we know who is right? All the news from the Microsoft Surface event,\u2026","rel":"","context":"In "Apple"","block_context":{"text":"Apple","link":"https:\/\/nccomputertech.com\/techtalk\/category\/apple\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/img.youtube.com\/vi\/lb4rnqfNdas\/0.jpg?resize=350%2C200","width":350,"height":200},"classes":[]},{"id":9472,"url":"https:\/\/nccomputertech.com\/techtalk\/2018\/12\/30\/our-years-best-this-week-in-tech-699\/","url_meta":{"origin":2844,"position":3},"title":"Our Year’s Best – This Week in Tech 699","author":"NCCT","date":"December 30, 2018","format":false,"excerpt":"https:\/\/youtu.be\/gz77WILat9o The Best of TWiT from 2018! Host: Leo Laporte","rel":"","context":"In "Apple"","block_context":{"text":"Apple","link":"https:\/\/nccomputertech.com\/techtalk\/category\/apple\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/img.youtube.com\/vi\/gz77WILat9o\/0.jpg?resize=350%2C200","width":350,"height":200},"classes":[]},{"id":9320,"url":"https:\/\/nccomputertech.com\/techtalk\/2018\/04\/08\/this-week-in-tech-661-the-ant-man-canon\/","url_meta":{"origin":2844,"position":4},"title":"This Week in Tech 661: The Ant Man Canon","author":"NCCT","date":"April 8, 2018","format":false,"excerpt":"https:\/\/youtu.be\/BOkNYwQ_k1Y Facebook issues the latest in a long string of apologies.YouTube shooter and the lure of fame. Apple plans its own chips for 2020, Mac Pro for 2019. Is Amazon spending too much on video? Terry Myerson out at Microsoft - the end of the Windows era. FBI seizes Backpage.com.","rel":"","context":"In "Apple"","block_context":{"text":"Apple","link":"https:\/\/nccomputertech.com\/techtalk\/category\/apple\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/img.youtube.com\/vi\/BOkNYwQ_k1Y\/0.jpg?resize=350%2C200","width":350,"height":200},"classes":[]},{"id":9806,"url":"https:\/\/nccomputertech.com\/techtalk\/2024\/11\/08\/ai-vulnerability-discovery-rts-ai-tv-hosts-windows-10-updates\/","url_meta":{"origin":2844,"position":5},"title":"AI Vulnerability Discovery – RT’s AI TV Hosts, Windows 10 Updates","author":"NCCT","date":"November 8, 2024","format":false,"excerpt":"https:\/\/youtu.be\/g7ZsibpgoWQ","rel":"","context":"In "Security"","block_context":{"text":"Security","link":"https:\/\/nccomputertech.com\/techtalk\/category\/security\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/img.youtube.com\/vi\/g7ZsibpgoWQ\/0.jpg?resize=350%2C200","width":350,"height":200},"classes":[]}],"_links":{"self":[{"href":"https:\/\/nccomputertech.com\/techtalk\/wp-json\/wp\/v2\/posts\/2844","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/nccomputertech.com\/techtalk\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/nccomputertech.com\/techtalk\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/nccomputertech.com\/techtalk\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/nccomputertech.com\/techtalk\/wp-json\/wp\/v2\/comments?post=2844"}],"version-history":[{"count":0,"href":"https:\/\/nccomputertech.com\/techtalk\/wp-json\/wp\/v2\/posts\/2844\/revisions"}],"wp:attachment":[{"href":"https:\/\/nccomputertech.com\/techtalk\/wp-json\/wp\/v2\/media?parent=2844"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/nccomputertech.com\/techtalk\/wp-json\/wp\/v2\/categories?post=2844"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/nccomputertech.com\/techtalk\/wp-json\/wp\/v2\/tags?post=2844"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}